Repeat customers drive long-term growth. Learn how lifecycle marketing, content, subscriptions, and great support help ecommerce SMBs boost retention and build sustainable revenue.
Improving conversion rates is one of the most cost-effective ways to grow an ecommerce business. Learn how small retailers can turn more visitors into buyers with strategic optimizations.
Rising costs and signal loss are reshaping social media advertising. This issue explores why social ads remain essential for ecommerce, their evolving role, and how businesses can adapt for long-term success.
A well-structured email marketing strategy helps ecommerce businesses build relationships, drive conversions, and increase revenue. This edition explores how to optimize email for sustainable growth.
Large retailers have scale, but small ecommerce businesses have speed, focus, and stronger customer connections. This week, we cover practical strategies to compete and grow—without a big budget.
Learn how Shopify Magic, a suite of AI tools, helps ecommerce SMBs automate tasks like product descriptions, customer support, and email marketing—freeing up time to focus on business growth.
Discover five practical strategies to enhance operational efficiency in your ecommerce business. Learn how automation, supply chain optimization, and streamlined workflows can drive growth and reduce costs.
Learn how to gain a competitive edge in 2025 by analyzing your competitors. This guide covers identifying key players, studying pricing strategies, and tracking digital marketing tactics effectively.
Discover actionable strategies to optimize your ecommerce inventory. Learn to forecast demand, categorize products, and leverage technology to reduce costs and improve profitability.
Discover three macro ecommerce marketing trends—social commerce, multichannel selling, and newsletters—that thrive without AI. Drive growth through authenticity and fundamentals for your online store.
Discover 5 actionable strategies to retain ecommerce customers in 2025. Learn how personalization, loyalty programs, and exceptional service drive repeat business and long-term growth.
Set your ecommerce business up for success in 2025 with actionable strategies, from SMART goals to optimizing budgets. Achieve growth with clear KPIs, marketing roadmaps, and customer-focused tactics.